In the News

"...sites will likely start to specialize in certain industries, making it easier to search for the work you want. Consider Whinot... The site specializes in connecting small and medium-size firms to management consultants... Clients post a need and are assigned a senior project manager. The client picks four to five community members and they collaborate on the project, sharing in the fee."
"Whinot manages creative briefs for mostly marketing and business strategy projects. They also recommend the project team to the client (for which you can be considered) and the contracts and payments."
"Whinot is a consulting firm for small businesses that matches clients with a team of consultants to advise marketing questions. The company uses a technique called crowdsourcing, which takes a problem traditionally performed by an employee or contractor and outsources it to a group of people. Those people bring back a host of solutions instead of one, giving the client more options to choose from and broadening their scope of knowledge..."
"Yet an informal survey of some of the newer crowdsourcing services such as Tongal and Whinot shows that small businesses are the major customer base, if not the actual target. Almost certainly it’s because crowdsourcing offers by far the least expensive route to conduct the activities that small business are often too financially strapped to do any other way."


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